{"id":40461,"date":"2022-06-08T16:29:30","date_gmt":"2022-06-08T20:29:30","guid":{"rendered":"https:\/\/socialmediaexplorer.com\/?p=40461"},"modified":"2022-06-08T16:29:34","modified_gmt":"2022-06-08T20:29:34","slug":"gen-z-is-changing-business-in-the-social-media-landscape","status":"publish","type":"post","link":"https:\/\/socialmediaexplorer.com\/infographic\/gen-z-is-changing-business-in-the-social-media-landscape\/","title":{"rendered":"Gen Z is Changing Business in the Social Media Landscape"},"content":{"rendered":"\n<p>The 2 billion people that make up Gen Z were all born between 1995 and 2010, growing up during the birth of the Internet.&nbsp; As such, they spend the most time online out of all generations, even spending up to 10 hours per day on mobile devices.&nbsp;Let&#8217;s learn about Gen Z brands and their relationship in social media. <\/p>\n\n\n\n<p>Currently, Gen Z\u2019s favorite brands (in order) are Google, Netflix, and YouTube.&nbsp; Clearly a technology-focused age group, Gen Z relies on social media to connect with not just each other, but businesses as well.&nbsp; And considering around half of Gen Zers get their news from social media, businesses who promote themselves on these platforms have a direct line of communication to this increasingly important target audience.&nbsp;<\/p>\n\n\n\n<p>But social media acts as more than a broadcasting platform for companies, it serves as a two-way street of communication. In fact, 44% of <a href=\"https:\/\/www.ravereviews.org\/brands\/how-gen-z-relates-to-brands\/\">Gen Z consumers<\/a> purposefully interact with posts to influence the algorithm and reach the content they are looking for.&nbsp; This allows them to find the perfect businesses that hold similar values to their own, including environmental responsibility and inclusivity practices.&nbsp;<\/p>\n\n\n\n<p>With the increase in online shopping, connecting technology and business is a clear route to the ever-important Generation Z.&nbsp; Nearly half of all teens in the United States are online more than 10 hours a day, and two out of three are interested in making a purchase through social media directly.&nbsp; If businesses are to connect with this young generation of consumers, they must do so through authentic online relationships. Learn more about Gen Z brands below:<\/p>\n\n\n\n<a href=\"https:\/\/www.ravereviews.org\/brands\/how-gen-z-relates-to-brands\/\"><img decoding=\"async\" src=\"https:\/\/www.ravereviews.org\/wp-content\/uploads\/2022\/06\/gen-z-brands.png\" alt=\"How Gen Z Relates To Brands and How it Will Disrupt Global Markets\" width=\"600\"><\/a>\n","protected":false},"excerpt":{"rendered":"<p>The 2 billion people that make up Gen Z were all born between 1995 and&#8230;<\/p>\n","protected":false},"author":278,"featured_media":40462,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7843],"tags":[1227,6928],"class_list":["post-40461","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-infographic","tag-brands","tag-gen-z"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gen Z is Changing Business in the Social Media Landscape<\/title>\n<meta name=\"description\" content=\"It&#039;s no secret that Gen Z is becoming an influential group. 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